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Posts Tagged ‘TokyoPop’
TokyoPop hits the highway to save manga in America
Posted by Roland Kelts on August 2nd, 2010 at 12:01 AMThe company’s self-branded “TokyoPop Tour” launched in early July at Los Angeles’s Anime Expo. When it’s all over, Levy and his crew will have hit 28 cities in 54 days — all to get face time with fans.
For me, the move is rich with irony: the heavily Internet-invested manga/anime producer and retailer I first encountered five years ago is now using online social networking to turn back into old-fashioned traveling salespeople.
“Cool Japan” is no longer enough
Posted by Roland Kelts on July 5th, 2010 at 12:01 AM“Cool Japan” was an apt brand for the early days of manga/anime fandom. But now it’s an impediment.
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